Six Secrets for Getting Fast, Easy Approvals

Six Secrets for Getting Fast, Easy Approvals

Have you ever spent hours working on a project, maybe even working with several vendors, and when you bring the final draft to your boss or client for approval, they want it tweaked so much so that you’re practically back at square one? “Ahhhhhh!”  Over the years, we’ve learned a lot about approval processes, so here are our six secrets to getting fast, easy approvals. (more…)

Top 3 Rules for a Powerful Fact Sheet

Top 3 Rules for a Powerful Fact Sheet

Our How to Write a Fact Sheet post has consistently been one of our most popular tips over the past few years.  To follow up on that, we wanted to provide you with our top three rules for a powerful fact sheet.  It is important to note here that a fact sheet is an introductory educational piece that spurs initial action, such as requesting more information, checking out a website, visiting a store, etc.

The rules below are essential though often over-looked, yet, if followed, they are sure to boost the communication of your key messages to your target publics. (more…)