FMPR Scholars: Baclig, Matsumoto, and Takenouchi Thrive

FMPR-scholarship-recipients-copy2In 2009, we initiated the FMPR Scholar program to award scholarships to outstanding Kauai students. Since then, we’ve kept in regular contact with our FMPR Scholars and have connected them with each other in a scholar network.  We continue to be so impressed with their achievements that we’ve presented an additional $500 scholarship to each of them this year as they pursue their respective goals.

Benjie Baclig has begun his third year at the University of Pennsylvania’s Wharton School. This summer, he interned at Barclays Capital in New York. Shyanne Matsumoto will soon begin her second year at Oregon State University double majoring in education and chemistry. She completed her previous semester with a 4.0 GPA.  Shelcie Takenouchi graduated from USC with a master’s degree in public relations in May. She is currently working as a PR associate at Hill & Knowlton in Los Angeles.

FMPR Scholars are chosen based on several key criteria: they are Kauai residents and students who are pursuing undergraduate or graduate degrees, preferably in communications or public relations; are interested in owning or working for a small business and/or home-based business; engaged in entrepreneurial activities; intend to come home to and pursue their livelihoods on Kauai after undergraduate or graduate school; are engaged in community service and wish to advance the Kauai community after college; have proven intellectual and academic achievements; show integrity of character and an interest in helping others; and have the ability to lead and the motivation to use their talents to the fullest. For more information about our FMPR Scholar program, visit our FMPR Scholar blog posts.

Social Media at Kukui Grove

kukuigroveThis post is brought to you by guest columnist Jonell Kaohelaulii, Marketing Manager at Kukui Grove Center. Located in Lihue, Kauai.  Kukui Grove Center offers more than 60 shops and restaurants.

Social networking has been a part of the customer service and shopping experience at Kukui Grove Center for over a year.  Our presence on Twitter, Facebook, Posterous, and other social media sites has allowed us to expand our online reach, beyond traditional website capabilities, to build relationships and communicate with our customers about services, sales, merchants, and community events.

We utilize social media to increase Kukui Grove’s advertising exposure at every opportunity.  After a year of creating a database of online followers and fans, we decided to test Kukui Grove’s social media reach initially by promoting a new Toddler Thursday event via our Twitter and Facebook pages. The results were amazing!  Attendance increased each week.  Recently, we garnered our largest turnout of more than 81 toddlers thus, providing valuable entertainment for our weekday consumers and increasing pedestrian traffic for our merchants. Read More

Pack to Fly: Kauai’s Local Delights to Take Home

Pono Market“Pack to Fly” is a term heard often in Kauai restaurants and stores, usually referring to the packaging of food being taken on an airplane.  Most times, this food will be presented as omiyage (o-mee-yah-gay), the Japanese tradition of gifts given to co-workers, family, and friends upon returning from a trip.  Omiyage has been adopted by Hawaii and Kauai locals and usually involves food.  Anyone can take on this custom by buying and giving locally-made favorites from the places that they visit.

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Lessons from Benjie

Lessons from Benjie

This year we had the distinct honor to award scholarships to two deserving and extraordinary recipients, Benjie Baclig and Shelcie Takenouchi.  Shelcie is in Southern California, where she will attend USC to pursue a master of arts degree in strategic public relations.  Benjie just graduated as the valedictorian from Waimea High School on Kaua’i’s Westside so we were able to take him and his family to breakfast to meet him and learn what fired his ambition to be great. Read More